Inspiring others to feel confident in their own skin has always been the goal for Maddie Edwards.
Maddie’s passion for skincare and makeup led her down the path of beauty therapy, where she had her own successful business, helping clients feel beautiful everyday.
After taking to Instagram to share her own experiences with hormonal acne and eczema, Maddie’s trusting audience began to grow organically. She is currently a full time influencer and content creator, having worked with the likes of Sephora, Mecca, Dyson Hair, La Roche-Posay and Lancôme.
While Maddie specialises in beauty content, her Instagram page is sprinkled with fashion and lifestyle posts. Her active following loves finding inspiration in what she wears and where she goes.